August 17, 2020 | In the News
COLDWELL BANKER REALTY AGENTS WHO USE LISTING CONCIERGE ARE TWICE AS PRODUCTIVE
Proprietary real estate marketing program boosts average home sale price
MADISON, N.J. (Aug. 10, 2020) – Coldwell Banker Realty, Realogy’s company-owned Coldwell Banker® branded offices, has boosted agent productivity and listing performance this year via the proprietary Listing Concierge marketing program. This has been a continual trend since the program’s national launch to the Coldwell Banker company-owned offices in late 2019.
Listing Concierge is a comprehensive marketing program that marries automated online tools with personalized white-glove service.
Based on Coldwell Banker Realty Listing Concierge usage data reported through May 31, 2020,
August 17, 2020 | In the News
COLDWELL BANKER REALTY’S THE STUDIO WINS MULTIPLE AWARDS FROM ASSOCIATION OF NATIONAL ADVERTISERS
In-house marketing agency recognized for launch and real estate products and programs
MADISON, N.J. (Aug. 11, 2020) – The Studio, the in-house real estate marketing agency for Coldwell Banker Realty, has won a trio of illustrious awards from the Association of National Advertisers (ANA) recognizing its launch and two groundbreaking products and programs that debuted over the past year. The Studio is the largest marketing agency of its kind in the United States.
ANA presented The Studio with three of its B2 Awards: Gold, for Coldwell Banker Realty’s Client’s for Life customer retention program, through which affiliated sales associates can
January 9, 2020 | In the News
COLDWELL BANKER EXCLUSIVE LOOK LAUNCHES NATIONWIDE
MADISON, NJ (Jan. 9, 2020) – This week marked the national launch of Coldwell Banker Exclusive Look, a powerful marketing platform exclusive to Coldwell Banker® company-owned offices, affiliated agents and their clients. It will be available to all affiliated partners in the Coldwell Banker network in all markets later in 2020. Exclusive Look is compliant with MLS Statement 8.0, also known as the Clear Cooperation Policy, that was approved by the National Association of REALTORS® in November 2019.
Coldwell Banker Exclusive Look offers three key tools that give agents, home buyers and sellers several great advantages in their real estate transactions:
- Brokerage