Perception, focus and purpose. Three interrelated concepts that play a crucial role in shaping our experiences, thoughts, and actions. What do these have to do with choosing your REALTOR®?

A real estate transaction typically entails some of life’s most important decisions. These revolve around the housing market, economic conditions and financial considerations. The person chosen to choreograph this ballet must have a clear perception of your expectations. This requires genuine curiosity. Not only a willingness, but a desire to take the time to identify your goals and to view them from your perspective.

Real estate is a multi-faceted field composed of more than one discipline, and focus refers to the amount of attention and concentration given to each. Sound decisions are the result of proper consultation. An ability to advise as well as educate instills confidence. Exceptional people skills; an extraordinary attention to detail; expertise in promotion, marketing and negotiation – all these coalesce to form a well-oiled machine. Although related, each demands a distinct focus to arrive at one’s anticipated destination.

The navigation of this journey, one that may lead over rough terrain and through choppy waters, will require a knowledgeable guide. The person you choose to represent your interests must be entirely aware of the significance of this responsibility. A clear sense of purpose is critical; with it comes a fiduciary duty, one based on trust, integrity and honesty. At its core is a single conviction:

Who you do business with matters.