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Sales Associate

CalRE#: 02198409

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NMLS#: 1598647

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More about Bethany Madsen

I feel so thankful to have been born and raised in beautiful Santa Cruz County, where mountains meet ocean and the weather is beautiful 365 days per year.  I attended Cal Poly, San Luis Obispo and graduated with a degree in Business and a focus on Marketing.  I am married to my college love, and we have three very fun boys.

I have always loved real estate, and long before I became a licensed realtor I was hunting properties, researching APN's, zoning laws, looking for hidden gems, and dreaming of what could be.

The business of home is in my blood.  Prior to becoming a realtor, I was an interior designer for ten years, utilizing that same lens, of seeing what is, but also, what could be.  

My areas of focus:

Making Your House Shine: My clients often get overwhelmed at the thought of preparing their home to sell.  This is where I shine.  I love bringing beauty into people’s homes; it is a joy to me to help my clients figure out the most effective way to make their home feel fresh, with an emphasis on what buyers are looking for.   

Attention to Detail: I pay meticulous attention to details, from noticing architectural nuances or finishes to reviewing property inspections and documentation.  A realtor with an eye for detail can ensure a smooth selling experience, as well as place your home in the best light, highlighting all the things that make your home special.

Client-Centered Approach: I love working closely with my clients and genuinely care about each person I work with, seeking to understand what they need so I can best serve them.  

Effective Communication: Real estate is a relationship business and how you treat people matters.  I answer my phone and work hard to respond quickly and professionally to both sellers and buyers.